25 Hour Hotel Piazza San Paolino

A theatrical design hotel in a former monastery-turned-pawnshop, built around Dante’s Divine Comedy—you choose Heaven or Hell at check-in. Home to butcher Dario Cecchini’s first Florence restaurant, in the city’s best-located, least-crowded central district.

The Highs

Dario Cecchini’s first Florence restaurant, under a glass dome
The Heaven-or-Hell room concept (all-white Paradiso vs. deep-red Inferno)
An unbeatable central-but-uncrowded Santa Maria Novella location
Surprisingly affordable for the design and location

Stuff You Should Know

Rooms commit fully to the Dante concept—Inferno rooms are wall-to-wall red (wallpaper, bathroom and all), Paradiso rooms all-white. You pick at booking, and the themed rooms divide opinion, so choose deliberately. The hotel sits inside Florence’s ZTL restricted-traffic zone—if driving, use the on-site garage (≈€30/day) and give your plate at check-in to avoid fines. The Cecchini restaurant books up fast; reserve ahead. Three street-level entrances, none clearly marked “reception.”

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Rates At-A-Glance

$130–180.

Rewards/Points Programs

Swank Guide Extras

Fancy the VIP treatment? Book with us, and we’ll make it happen. Early check-in, late check-out? Sorted. Free breakfast? Of course. F+B voucher? We’ll work on it. Room upgrade? Probably.

It’s all about who you know, and with our FORA partnership, you’re always in the inner circle. We’ll confirm what perks we’ve arranged before you ever pay.

Planes, Trains + TukTuks

Santa Maria Novella district—central, walkable and creative, yet quieter than the main tourist crush. Nine minutes to the Duomo, ten to the Uffizi.

Rate advice Approximate rates by room type and season

Low Season
High Season
Shoulder Season

Most basic room

(Medium)

$130–180

$280+

$200-240

Mid-priced room

(Extra Large)

$180-270

$320-400

$250-340

Most expensive room

(Gigantic)

$270+

$450+

$340+

Rates are approximate and for guidance only. To get prices for your trip dates, book with us.

Amenities In our room

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*Top-scoring pillows are pillows we've rated 8 (or higher) out of 10 for comfort.

Food + Drink On-site surprises

A famous Chianti butcher’s first Florence restaurant—under a glass dome, inside a former monastery.

The headline act is Cecchini in Città, the first Florence restaurant from eighth-generation Panzano butcher Dario Cecchini, of Netflix’s Chef’s Table. The grill sits inside a massive fireplace beneath the courtyard’s glass dome, creating a genuinely dramatic setting. There are two ways to dine, the communal Cecchini Griglia tasting, around €70, with seatings at 1pm and 8pm, starting with “Chianti Sushi” and bistecca, or the à-la-carte Cecchini Famiglia. Next door, the dark, red, Negroni-forward Companion Dolceamaro bar, described as “a church for alcohol,” has a traditional wine window serving drinks directly to the street. For something more casual, I Golosi alimentari offers panini, coffee and local goods in a playful space decorated with hanging crochet salumi.

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